Why choose roll-on packaging?
Share
Find out what makes the roll-on bottles popular and the perfect machines to optimize their production line.
Practicality is one of the main bases of modern industry, especially in the personal care, beauty, and health product sectors. In this scenario, roll-on bottles have become true protagonists on store shelves.
From deodorants to lip balms, this packaging allows for easy application, less waste, and portability for consumers. While for entrepreneurs, it means opportunity! In this article, you will learn about the target audience and market trends for roll-on bottles, as well as Cetro solutions for optimizing production lines through efficiency and technology.
Usability that builds loyalty
Roll-on packaging distinguishes itself by its direct application to the skin and compact design. It provides a clean, comfortable, and inexpensive user experience.
Its format enables targeted application without waste or the use of hands for products such as deodorants, perfumes, refreshing gels, lip balms, sunscreens, and therapeutic cosmetics, lowering the risk of contamination and extending the formula’s shelf life.
These features boost product value and foster customer loyalty. That is why roll-on bottles are popular among a variety of audiences, particularly those seeking convenience, hygiene, and practicality.
Aside from being small, lightweight, and resistant, this package style is ideal for portable use, which is becoming increasingly popular. It is the preferred choice of those who are constantly on the move, whether they are travelers, professionals with busy routines, or fans of self-makeup and quick self-care.
And the tendency is increasing! With the rise of conscientious consumerism, roll-on bottles can be included in lines of sustainable and luxury items, including smart packaging, metallic spheres, and exquisite design.
Why choose roll-on packaging?
For entrepreneurs, investing in this form of packaging represents a new business opportunity! Roll-on packaging is ideal for introducing a new product line, replacing conventional packaging, or broadening your portfolio because it is low-cost, widely accepted in the market, and provides a wonderful consumer experience.
Furthermore, this compact and practical package enables the marketing of products in different points of sale, from department stores and pharmacies to supermarkets and e-commerce platforms.
Learn more: How to choose the best POS for your product
Cetro technology for roll-on production
To turn this trend into a scalable business, it is necessary to have reliable and high-performance machines! Cetro offers a complete solution for roll-on production: Cetro Automatic Filling and Capping Machine CAFM CP-R RO.
This equipment places bottles for filling, accurately fills them with liquids and pasty products, and screws the roll-on caps in the bottles. Everything is done with agility, efficiency, and standardization at an optimum time!
Watch the video below to find out more about the machine operation:
With Cetro's support, it is also possible to set up a complete line with other solutions that add agility and convenience, including a Rotary Table, a Date Printer, and a Labeling Machine.
These machines can work together to create a continuous production flow with minimal operator intervention, which is ideal for increasing productivity while maintaining high performance and safety.
Practicality is in your hands
Roll-on bottles have emerged as one of the most adaptable and promising packaging choices on the market today, thanks to their combination of utility, user comfort, and manufacturing efficiency.
Investing in this format means meeting the expectations of a trend-conscious audience that seeks practicality in their daily lives!
Keep following the Blog Cetro for more tips, market trends, and solutions that will boost your business!